Undeniably, electric vehicles are on the rise in India, fueled by skyrocketing fuel prices and a growing environmental consciousness. Amidst this boom, a legend is ready to make its electric debut: the Hero Splendor. This iconic motorcycle, a staple in Indian households for decades, is being electrified, promising to redefine urban mobility.
A Two-Year Journey Towards Electrification
Hero MotoCorp has been working on an electric variant of Splendor at its cutting-edge Technology Center (CIT) in Jaipur, Rajasthan. This ambitious project, codenamed “AEDA,” has been under development for nearly two years. The official launch date remains a secret, but industry insiders believe that the electric Splendor could hit the market as early as 2027.
Mass Adoption
The company has ambitious sales targets of two lakh units per year for the electric Splendor. Such an ambitious goal reflects Hero’s confidence in the model’s appeal to the Indian masses. The Splendor has been the darling of Indian consumers, across both rural and urban India, making it the perfect platform for mass-market electric adoption.
A Multi pronged Approach to Electric Mobility
The electric Splendor is just one piece of Hero’s ambitious electrification strategy. The company is also working on Vida Links, an electric dirt bike that is slated to hit the market in 2026. Vida Links will be primarily targeting the global market by capturing a niche piece of adventure enthusiasts.
In addition, Hero is working to develop electric versions of its popular 150cc internal combustion engine (ICE)-equivalent two-wheelers, codenamed “ADZA,” targeting those young riders who are very keen on riding stylish and good performance motorcycles. Hero MotoCorp has set its sights on becoming a major player in the Indian electric vehicle market. The company aims to achieve annual sales of over one million electric vehicles by 2027-2028. This ambitious target underscores Hero’s commitment to leading the transition to electric mobility in India.
Conclusion
Hero MotoCorp’s path to electrification has reached an important milestone in the form of the electric Splendor. Riding on the strong brand equity of the iconic Splendor and establishing a robust electric vehicle ecosystem, Hero will be at the forefront of a silent revolution set to transform the Indian mobility space. As innovation continues to advance and the portfolio of electric vehicles expands, so will the electric revolution on the roads of India.
Disclaimer: This article is based on available information and industry speculation. Official details regarding the electric Splendor and Hero’s electric vehicle plans will be announced by the company in due course.
Read More :-
